The Nutrim® emails needed a new layout, so I was tasked with the job. This one was for our November Holiday sale. I rendered the can in Cinema4D and used 3D Photoshop actions to render the recipe book.
[The recipe books weren't yet back from the printer, nor were the new labels.]
The book’s layout and design were also my responsibility.
One of the many projects I worked on at Richter Studios for Dairy Farming Today. I served as art director and came up with the interface and design. We used these images as a storyboard for pitching the idea to Dairy Management.
The client loved it and the ePostcards are still on the site, check them out!
(Other talented co-workers were responsible for the programming, animations, and stamp icons.)
A friend was working with the prop master on an independent film, Formosa Betrayed, being shot in Chicago and needed some police sketches.
I worked from the actor’s head shots to create the sketches. It was a thrill to see that the sketches got some face time on the trailer. [pun intended :)]
A collaborative piece between Jarrett, one of the pastors at Soul City Church, and I. We are both really passionate about supporting artists and designers in their professional and spiritual growth.
It’s important to define expectations, vision, inspiration, and process when starting a community like the Design Collective. Starting with Jarrett’s input and the collateral that was already in place, I created a brand / vision document that designers and artists can pull from as they work with Soul City Church.
Download the PDF // Design Collective Manifesto
Soul City Church celebrated its one year anniversary and approached me to create a printed booklet for the celebration. I was provided with a logo and beautiful photographs, but created the layout myself in InDesign.
It was a blast to create a piece that fit with their existing modern collateral. Even better to celebrate all they had done for the West Loop community in their first year.
Another product line for FC Direct is freeze dried fruits and vegetables. With Mighty Good’s fun style and voice, I came up with the name Mighty Crunch. The team and I had fun writing the tongue-in-cheek copy.
My favorite ‘flavors’ are Mango and Fuji Apple. You can buy them here.
For Christmas, I was asked to come up with the idea for the card we would send out to our customers. Because this particular brand had such a fun color palette and style, I really enjoyed working on it.
I also served as the photographer and decided on props for the shoot. The design team embellished them and the whole team had a LOT of fun with them.
My sister was expecting her first baby and I wanted to give her a special gift! The nursery’s theme was safari, so I drew some animals, painted them in Photoshop, and put them into a frame that had glass at varying depths. I also created a background with watercolor paint and used markers for final touch-ups post printing.
I was pleased with the results and as my nephew gets older he often points at it and smiles :)
One of the client’s green products, that has literally every kind of fruit and vegetable you can imagine, needed an update. Not wanting to hide the actual color of the mix, but also to create realistic expectations for our customer. The vivid pictures of real fruits and vegetables [a recommendation of a team mate], all of which are in the mix, helped create appeal.
The design went through a few iterations, but the final result was better because of the collaboration!
A very fun brand to create, the hope was to make whole food appealing to people who normally shop for processed foods. Not necessarily to target people who already purchase whole food at specialty stores.
Mighty Good’s purpose was to show that real foods can be just as fun as a bag of potato chips. [And a better choice too!]
The packaging was in need of an update when I was brought on. Working with the client, we decided on some terms that helped us find a direction for the re-branding; natural, wholesome, safe, whole food.
I chose a few different palette tones that had an earthy, warm feel and the client [and I] liked the one you see best.
